We do digital.
And, we do it well.
Whether they’re trend-setting industry pioneers, tried-and-true Canadian fixtures, or start-up stars on the rise, we take great pride in designing dominant, decisive digital marketing campaigns for our clients that command attention and outclass the competition.
We are experts in our craft – tenacious, tactical creators, led and driven by data. Our focus is exactingly singular – performance. Always.
It’s not just what we do. It’s who we are.
Winner's Edge ProfileVIEW PROJECT
WE Stories PlatformVIEW PROJECT
Performance Marketing. Built on strategy. Focused on results. We excel in uncovering the sweet spot between brands and people. Information and intent. It's our raison d'etre.
Resonant digital experiences have one thing in common – value. Understanding what you offer and why that matters is key to defining your direction and finding success. We get to the heart of your value by taking time to unpack your challenges and ambitions. We create strategies and digital roadmaps that support your evolving motivations and ideals, so you can engage meaningfully with the people who matter most.
Deliverables:
Business Analysis + Audit
Audience + Persona Development
Industry + Competitive Review
DISCOVERY WORKSHOPS
Optimizing your website for higher organic positioning on search engines isn’t rocket science – it requires a consistent, disciplined approach, rooted in proven practices. By keeping up-to-date with important ranking factors, like Google search algorithm updates, we’ll make your brand stand out and rise up. Our keen analysis of SEO metrics and our strategic approach to search-optimized content will catapult your brand to the top.
Deliverables:
Keyword Research + SEO Strategy
Technical SEO + Page Optimization
SEO Analysis + Measurement
PAST PROJECTS
The importance of tracking and measuring cross-channel touchpoints cannot be overstated. When you know what to look for, you can understand who your customers are and what they want to do. We combine reliable data with industry-leading forecasting and trends analysis to see how people interact with your digital properties. That way, you get to see exactly what your growth potential is, complete with digital dashboards.
Deliverables:
Custom Analytics + Reporting Tools
Campaign Analysis + Insights
Conversion Tracking + Optimization
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Experience Optimization. Content that connects audiences and converts customers. We infuse insights and experiences, driven and validated by data, designed for real people.
Brilliant content and creative goes far beyond clever visuals and words. This is the art and science of building trust, loyalty, and awareness with the customers who want to hear from you. We explore your brand ambitions and map out a strategy that combines big ideas with data intelligence. Together, we develop a long-term content strategy to spark conversation, drive conversion, and bring visibility to your content – and your brand.
Deliverables:
Channel + Platform Strategy
Content Pillars + Processes
Engagement + KPI Tracking
DISCOVERY WORKSHOPS
We help brands take control of conversations by creating content experiences that drive audience engagement. Through robust target market insights, we determine where audiences will be, and where they’re likely to act, to ensure that relevant content is positioned in the right place at the right time. We win and keep audience attention with inspiring, standout content that is consistently original, up-to-date, and a joy to interact with.
Deliverables:
Editorial Content + Brand Publishing
Search-Driven Content + Blogs
Video Planning + Production
PAST PROJECTS
Informed by user research, trend monitoring, and content analysis, we seamlessly connect your social efforts to your overarching marketing strategy. By amplifying attention-grabbing social campaigns that influence action, we reach your audience at each stage of their journey. We sync insights with analytics to strategically promote touchpoints that build trust, and connect with your audiences on the platforms they love to use.
Deliverables:
Content Amplification Strategy
Social Reporting + KPIs
Community + Calendar Admin
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We design high-performance digital campaigns for Canada’s biggest brands.
