How will your business stand out and rise up?
Meet Eunice.
Eu·ni·ce / you-ness / — noun

Eunice taps into your brand DNA to get to the heart of your you-ness.

Part masterclass, part workshop. Our range of fully immersive discovery sessions are designed to leverage the unconventional traits of your brand, uncover what sets you apart from all others, and harness the power of your differentness.

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Our workshops are interactive experiences designed to help teams align, differentiate, and define big ideas and winnable moments worth rallying around.
Eunice isn't just a nifty name we give our workshops.
It's a framework we use to facilitate and lead businesses of any size to create alignment between business objectives and customer success, through six key perspectives.

Leading with empathy eliminates obstacles and incites action. We’ll help you look beyond past learnings, opinions, and assumptions to connect purposefully with your audience and solve the right problems in meaningful ways.

Unruly leaders proudly hurl themselves against the status quo and business as usual. They’d rather be rule-breakers than makers. We’ll discuss what your brand is revolting against and show you how to fold rebel moves into your strategies.

Embrace your inner nut and make that personality your centerpiece. We’ll help you uncover key points of uniqueness that set your brand apart. Then, we’ll give you brilliant, actionable ideas to let your distinctive nuttiness shine through.

Passionate leaders bring a white-hot intensity that enlivens those around them. We’ll guide your team through exercises to get them fired up, and leave you with blazing tactics that light up your bottom line and inspire scorching results.

We love to nurture inspiring brands that embolden audiences to fall in love with them. We’ll push your team towards recognizing greatness (and embracing it), and guide you on how to make obsession with details your competitive difference.

We work with visionary brands. We help you see realities others can’t, and then we bring them into focus. We’ll uncover your big, audacious ideas and craft them into simple statements for your team, and customers, to rally behind.

What's Included?

Prepare yourself for a fully immersive workshop experience, led by our team of human-centred design-thinking experts. We begin with a deep-dive review of your business. Your session with us will  brim with lively discussion, thought-provoking exercises, and bold ideas to bolster your brand. We follow up each engagement with a value-packed report full of eye-opening insights and actionable recommendations you can start implementing immediately.

▸ Pre-Workshop Planning
▸ Materials Review
▸ Live Workshop
▸ Interactive Branding Exercises
▸ Delicious Catered Lunch
▸ Post-Workshop Report

Who's It For?

Our workshops are designed to perfectly suit the unique needs of your business – B2Cs, D2Cs, and B2Bs alike. If you’re looking for new ways to make your brand stand out, we’ll help you rise to the occasion and really kick things up a notch. Our workshops are best suited to small or medium sized groups, and we’ll work with you to determine the right mix of participants to allow for dynamic, inspiring conversation and collaboration.

▸  Tech Firms
▸  Consumer Brands
▸  Small Businesses
▸  Startups and Disruptors
▸  Service Businesses

How Much Does It Cost?

Our workshops aren’t like other workshops. There’s nothing cookie-cutter about our approach. We custom-design each session for a hand-tailored, purpose-driven fit. Whether it’s a one-day workshop or a weeklong marathon of meetings, we’ll help you think differently, push boundaries, and find the spark that lights your brand fire.

▸ Total investment depends a lot on timing and requirements (average is about $2K), but we’re happy to work within a range that fits your needs (travel expenses such as flight and hotel are not included).

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These are just a few of the amazing clients we've had the honour of working with so far.
This is the logo for MedReleaf, a Canadian medical grade cannabis licensed producer, owned by Aurora Cannabis.
This is the logo for San Rafael '71, a Canadian adult-use recreational cannabis brand, owned by Aurora Cannabis.
This is the logo for AltaVie, a Canadian adult-use recreational cannabis brand, owned by Aurora Cannabis.
This is the logo for WeedMD, a Canadian-owned medical, adult-use and recreational cannabis licensed producer.
It is super important for us to understand why you do what you do, who your customer is, and what's in it for them. We want to create an atmosphere of trust, so we are able to achieve your business dreams.
Jeff Doner, Principal Consultant
It's time for your brand to shine.
Make It Sparkle