WE.org is launching an influencer marketing platform on their website, aptly named WE Stories. In addition to amped up social media marketing across owned channels, enhanced email campaigns are also part of the mix. As a result, WE.org is seeing a marked lift in online traffic.
Driven by social media influencers and trend setters, WE.org is moving beyond being promotional. Additionally, by using social influence, like access to back stage extras, and by exploring diverse cultures, they are finding new ways to engage with visitors through visual story telling and content.
This launch includes a revamped, story driven home page on the WE.org website.
As WE.org continues to focus on new points of view, WE Stories (we.org/stories) will be updated daily with fresh, unique outlooks.
The WE Stories influencer marketing platform is about neutrality, experience, and craft, not a product destination.
You can read in depth profiles of change leaders, and stories of impacts at home and abroad. Because of this, WE Stories is home to one of a kind content you won’t find anywhere else.
Sawhorse Marketing Group is the influencer marketing agency of choice for this project.
Tags: we stories, we.org, social media influencer, social influence, social media marketing, influencer marketing agency, influencer marketing, marketing agency toronto, marketing agency newmarket, marketing agency muskoka